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JOB TITLE :
Digital Specialist: Senior Account Executive level
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TEAM/UNIT :
Across Units
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LOCATION :
Singapore
- CLOSING DATE :
26 . 08 . 2016
The digital specialist will be involved with the management of day-to-day and digital aspects on accounts while continuing to deliver excellent content and client team support.
Job description and requirements include:
- Work with client teams to create and implement digital content campaigns to ensure high quality relevant content as part of our client campaigns
- Undertake desk research to develop documents that are creatively inspiring and of an exceptionally high standard
- Be knowledgeable and proficient in the use of online applications, particularly for desk research purposes e.g. Google analytics, SEO, Google AdWords, Keyword Planner, Sysomos, Facebook and LinkedIn insights
- Monitor trends in the digital media landscape and evaluate new technologies to inspire clients with fresh thinking
- Write compelling digital strategy recommendations with a clear role for PR
- Produce good quality accurate press releases, fact sheets, by-lined articles, and other documents
- Work with client teams to help win new/organic business in the digital remit
- Experience with email marketing
- At least 1.5 years experience in the digital marketing space
- Bachelor’s degree or equivalent