Following a competitive multi-agency pitch, salt has been briefed to handle the communications for William Grant and Sons UK from 1st March.
salt will offer a fresh approach for William Grant and Sons UK whose portfolio includes Glenfiddich, Grant’s, Sailor Jerry and Hendrick’s. The approach will be grounded in the uniqueness of the family-owned business to get cut-through with key influencers and stakeholders and drive business objectives.
Andy Last, chief executive at salt comments, “William Grant & Sons UK is a pioneering and entrepreneurial company with a great vision. Our team was inspired by their values and passion and is thrilled to have won them over with a different approach to comms, fresh insights and digital expertise.”
For further information please contact the press office team at WGrantPR@saltlondon.com or on T: 020 8870 6777.